CENTENNIAL, Colo. — Thousands of cattlemen and women will soon gather in New Orleans for the 2023 Cattle Industry Convention & NCBA Trade Show. Registration is available online or on-site, so make plans to join the excitement in the Big Easy.
The annual convention will kick off on February 1, with Buzz Brainard, host of Music Row Happy Hour, returning as emcee. The Opening General Session will include a casual conversation about ranch life between “Yellowstone” creator Taylor Sheridan and NCBA President and Minnesota cattle producer, Don Schiefelbein. Sheridan is an Academy Award®-nominated writer, actor, rancher as well as a member of the Texas Cowboy Hall of Fame.
CattleFax’s outlook session will highlight demand and supplies for beef, cattle and competing proteins. Analysts will present a price and profitability outlook for 2023 and beyond for all classes of cattle and beef, explore export and import markets, and provide a grain outlook. Meteorologist Matt Makens will also give a 2023 weather forecast highlighting weather pattern changes for the United States and around the world.
Plan to attend the high-profile session on Friday morning and hear from government dignitaries as they provide an update on the beef business climate in the United States and around the globe, moderated by NCBA Vice President of Government Affairs Ethan Lane.
The Closing General Session will celebrate the Beef Checkoff-funded Beef Quality Assurance (BQA) Program and BQA award winners and will feature keynote speaker Chris Koch, who doesn’t let limitations or obstacles stand in his way. Despite being born without arms and legs, Koch grew up like any other small-town kid — playing road hockey, causing mischief at school, and helping on his family farm. Today, Koch is a motivational speaker who inspires his audiences to continually challenge themselves and build the life they always wanted.
While the general sessions are packed with engaging speakers and information every producer can use, entertainment will also be around every corner. Franki Moscato, winner of the 10th annual National Anthem Contest, will perform at the Opening General Session and during the Friday night event. The country trio Chapel Hart will combine their Mississippi roots and Louisiana spice in a special performance during Closing General Session. Convention will wrap up Friday evening with “Party Gras” featuring the country music group Midland and special guest Neal McCoy.
If that isn’t enough, the 30th annual Cattlemen’s College, which begins on January 31, will feature live animal handling demonstrations and 18 educational sessions with industry leaders tackling innovative topics. The Cattle Feeders Hall of Fame banquet and Environmental Stewardship Award Program reception will recognize leaders for their achievements, and there will be more than eight acres of trade show exhibits to explore.
In addition, producers will be hard at work guiding both NCBA policy and Beef Checkoff programs. Annual meetings of the National Cattlemen’s Beef Association, the Cattlemen’s Beef Board, American National CattleWomen, CattleFax and National Cattlemen’s Foundation will also take place.
Make plans to attend the 2023 Cattle Industry Convention & NCBA Trade Show in New Orleans. For more information and to register, visit convention.ncba.org.
–National Cattlemen’s Beef Association