DENVER, Colo. — The American Lamb Board’s (ALB) Lamb Lovers Month consumer promotion continues with new recipes and videos introduced by food influencer and YouTube personality, Billy Parisi. “American Lamb consumers have told us they get recipe inspiration from YouTube, says Peter Comino, ALB chair from Buffalo, WY. “A chef like Parisi with more than 300,000 subscribers to […]

DENVER — The American Lamb Board (ALB) has deemed February as Lamb Lovers Month for over a decade. This year to encourage celebrating Lamb Lovers Month, ALB is hosting two separate consumer contests. The first giveaway is on Instagram with the goal of increasing engagement with consumers. ALB is giving away a “date night in” […]

MADISON, Wis. — Back by popular demand, Dairy Farmers of Wisconsin is giving away 500 heart-shaped boxes of Wisconsin Cheese, just in time for Valentine’s Day! This year, there’s an engraved heart-shaped cheese board inside, and the newly designed boxes feature an augmented reality experience. And as if that’s not enough – one lucky recipient […]