SALEM, Ore. — Please join WUSATA and Africa House for a complementary webinar about the South African Market for agricultural products and a presentation from the Foreign Agricultural Service (FAS).
The South African market provides great opportunities for WUSATA companies to take advantage of as there was a $6.4 billion agricultural import market in 2019. The U.S. currently represents a 5% market share of agricultural imports, but consumers recognize the quality that comes with U.S. products, allowing room for growth. Consumer preferences are shifting towards more ready-to-cook and ready-to-eat products, as well as healthy/natural and organic products. Exporting products to South Africa will provide WUSATA companies a gateway to the rest of Southern Africa.
- 20 minute In-country Contractor Report provided by Africa House
- 20 minute FAS presentation
- 20 minute Q&A session
The webinar will be held on Thursday, October 7th, 2021 at 9:00 a.m. PT. The duration of the event will be 1 hour.
Registration Deadline: October 5, 2021
Participation Fee: Complimentary
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