SAN FRANCISCO — Salesforce, the Customer Success Platform and world’s #1 CRM company, today announced that the U.S. Department of Agriculture (USDA) Farm Service Agency (FSA) will use Salesforce Service Cloud to power a new program for FSA customers known as “Bridges to Opportunity.” The program is designed to provide farmers and ranchers with information on non-USDA programs that will benefit and grow their operations, ultimately helping them meet their goals.
Using Service Cloud, FSA will increase knowledge sharing among more than 10,000 employees, track trends and share information across more than 2,100 FSA county offices. As a result, all farming and ranching customers will have swift and easy access to local and regional programs that can enhance their operations. In addition, by moving from legacy IT systems to a modern, cloud-based technology platform, FSA can realize time and cost efficiencies.
Comment on the News
“Today, technology has the power to connect citizens like never before, and top government agencies are increasingly adopting social, mobile and cloud technologies to improve customer service,” said Dave Rey, EVP, public sector at Salesforce. “By working with Salesforce, FSA’s customers will be able to explore beneficial services, beyond those that the government offers, that will help them save time and strengthen their farms and ranches.”
About USDA and Farm Service Agency
USDA implements national policies that ensure national farming, ranching, forestry, food and nutrition remain strong, both domestically and internationally, while fostering rural economic development and enhancing national security. FSA provides financial support for farmers and ranchers who experience revenue losses due to unpredictable markets and weather, access to affordable capital for investing in starting and expanding farming and ranching operations, assistance with disaster prevention and recovery, and incentives for soil and water conservation improvements. To learn more about USDA, visit www.usda.gov/results.
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