SALEM, Ore. — The ciders, coolers, and other low-alcoholic fermented beverage category is experiencing a record sales increase in the Canadian market. Between 2020-2021, Canadians bought $1.8 billion worth of ciders and coolers, up over 40% from the previous fiscal year.
This event is a great opportunity for experienced exporters and new-to-market companies to explore the craft cider beverage market in Canada and to meet with buyers in person.
Eligible products:
Hard cider, hard kombucha, wine, spirits, other alcoholic alternatives to beer
Benefits of participation:
- Meet in person with qualified buyers from Canada in Calgary and Montréal
- Learn about the opportunities and demands of craft cider and other alcoholic beverages in the Canadian market
- Evaluate how your product fits into the marketplace by engaging with retail and wholesale buyers and participating in retail tours and market tasting events
- The Western U.S. Agricultural Trade Association (WUSATA®) will cover airfare between Calgary and Montréal, 6 nights of lodging for 1 company representative, and some other costs
Tentative itinerary:
September 11: Travel to Calgary, Alberta
September 12: Briefings, field visits, Calgary retail tour, market tasting event
September 13: Sample tastings, one-on-one meetings
September 14: Follow-up meetings, travel to Montréal, Québec
September 15: Sample tastings, one-on-one meetings
September 16: Field visits, Montréal retail tour, market tasting event
September 17: Travel day
Participation fee: $260.00 per company
Registration deadline: July 22, 2022
Register Here
— ODA
