PENN YAN, N.Y. — The New York Wine & Grape Foundation (NYWGF) is pleased to announce a new, creative partnership with Think Drink Global (TDG) designed to
Through the USDA-funded Export Program, NYWGF has conducted an exciting marketing program in Western Europe for over 20 years. Recent successes have been experienced in the United Kingdom, France, and in Germany, where
“NYWGF’s partnership with Think Drink Global seeks to provide strategic direction for the New York wine industry in Western Europe to engage with influential trade and media, and ultimately, bolster brand recognition for New York wines in the market,” said Sam Filler, Executive Director of NYWGF
The TDG-led campaign will
Rosamund Barton, on behalf of Think Drink Global comments, “We’re all really excited to be working with the NYWGF and look forward to putting the wines from New York firmly on the map across Western Europe. We’ll be embarking on a series of virtual events and activities to educate on the great wines from the State and put them in front of key trade, media and influencers across European countries.”
Please reach out to Valerie Venezia-Ross, Director of Programs and Marketing, should you have any questions regarding this partnership.
–New York Wine & Grape Foundation
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