WESTMORELAND, N.Y. — Each year, the New York Beef Council presents one deserving advocate the title of Beef Promotor of the Year. At this year’s New York Beef Producers’ Association Annual Meeting, the NYBC selected Erin Hull of Lucky 13 All Natural Red Angus Beef located in Tully, N.Y.
Erin’s beginnings started in dairy; she was bound and determined not to be part of farming/agriculture, however Erin found her way back into the industry more than 17 years ago based on a quest by her husband to have a quality hamburger. Erin is a fourth-generation farmer in Onondaga County and third-generation on Lucky 13 farm. Her family was honored as a Century Farm in 2016.
Erin has been a supporter and promoter of the industry and the NYBC for many years. Erin’s has hosted multiple “Meat Your Beef” Tours offered each June by NYBC, enthusiastically opening her farm to influencers as well as dietetic interns through farm tours in September. Erin is certified through the Beef Quality Assurance program and proudly educates visitors and customers about the animal care and attention to detail involved in raising beef, as well as the high quality and safety standards both on-farm and at the USDA-inspected processing facilities.
“Erin’s matter-of-fact approach in explaining her daily chores, life and destiny in her choice of becoming a beef producer creates a real, transparent connection with attendees that they can identify with,” said Jean O’Toole, executive director of the New York Beef Council. “She isn’t the ‘old man on the farm,’ she is a young, vibrant mother of two and producer striving to achieve a footprint in the beef industry.”
Erin’s farm tour practice is to take attendees out into the pasture among the cattle to break the barrier and instill in attendees that animal well-being is not just a goal, it’s a daily practice that is proven while attendees stand in the fields alongside these majestic beasts chewing their cud without a worry or care.
— New York Beef Council