ROME, N.Y. — Got beef? And the need for speed?
May is Beef Month and NY Beef Checkoff wants to show our appreciation for New York beef producers! New York Beef Checkoff is calling all beef and dairy producers to enter for a chance to win an opportunity to “Drive the Glen” at Watkins Glen International raceway. Beginning May 2nd producers can enter a random drawing for the opportunity to take their car or truck for a spin on the road course at a Drive the Glen event on July 25, 2021. Drive the Glen includes taking three laps on the 3.45-mile Grand Prix Circuit while being led by an official WGI pace car. After the “race” drivers will be treated to Sahlen’s Hot Dogs and meet Watkins Glen champ Max McLaughlin!
To sign up follow the link here: https://www.nybeef.org/social-outreach/monthly-contest
NY Beef Checkoff will be supporting the Watkins Glen International “Bowling at the Glen” race on August 6-8 this summer and engaging in social media fun with Sahlen’s Hot Dogs celebrating #Wiener Wednesday all summer! Watch for the fun and giveaways with a big Sweepstakes Giveaway in July!
Watkins Glen International has been a premier road racing site since the 1950s. Located on the southern end of Seneca Lake, WGI is home to many professional road racing events in the NASCAR Cup Series, NASCAR Xfinity series, and IMSA WeatherTech Sports championship. The raceway also hosted Formula One and IndyCar races in the past.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The Beef Checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board (CBB), which administers the national Beef Checkoff program, subject to USDA approval. Consumer-focused and producer-directed, the CBB and its State Beef Council partners are the marketing organization for the largest segment of the food and fiber industry.
–New York Beef Council
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