MADISON CO., N.Y. — With funding received by the Chobani Community Impact Fund, Cornell Cooperative Extension of Madison County will be offering a competitive mini-grant fund for producers in Madison County. This program will offer a stipend of $1,500 to ten producers in Madison County to spend on marketing materials.
We have over 800 farms in Madison County, occupying over 180,000 acres. “Agriculture is important to the landscape of Madison County, and supporting our local farms is the best way to continue that,” says Jenn Farwell, Madison County Ag Economic Development Specialist. The farmer’s first choice was farming, not marketing. This program is designed to not only create marketing materials for farmers, but to teach them to continue to be on the modern trend of advertising.
Each producer chosen will complete a series of four workshops on marketing and promotion. Upon completion of said courses, each producer will receive a stipend of $1,500 to be spent on marketing or promotion for their business, with no matching funds required. The workshops will be on March 14th and 28thand April 11st and 25th from 5-7pm. Attendance by a farm representative at all four meetings is required to receive funding. CCE Staff will work with producers on an individual basis during and after the courses to develop materials specific to their operations.
“We don’t want to just design materials for them and send them on their way” says Farwell, “we want to make them comfortable with the tools they have available so they can continue to flourish.”
If you are interested in applying for the marketing initiative mini-grant, contact Jenn Farwell at 315-684-3001 or JLF286@cornell.edu. Applications are due by February 5, 2019
–Cornell Cooperative Extension Madison County
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