BLOOMINGTON, Ill. — The Illinois Soybean Association (ISA) is offering a new opportunity for Illinois soybean farmers to engage on issues that matter to them.
ISA is establishing a voluntary opportunity termed ‘Communications Squad,’ where Illinois farmers can apply to contribute content through a variety of media and speak on topics that resonate with them.
Content produced by the Communications Squad will be used for ISA’s Bean There blog, ILSoyAdvisor, Illinois Field & Bean, and social media, in addition to op-eds for submission to outside publications.
Farmer applicants can choose which topics they feel passionately about, from trade and exports, biodiesel, infrastructure, and policy to agronomy, animal agriculture, new uses, and conservation. Participants will meet throughout the duration of the year-long term, to network with other participants, receive media training, and listen to guest speakers.
This first year effort by ISA will not only result in high quality content from farmers’ perspectives or diversification of farmer voices on behalf of ISA, but will also contribute to board member recruitment and training and broaden the scope of agricultural advocates in Illinois.
The Illinois Soybean Association (ISA) checkoff and membership programs represent more than 43,000 soybean farmers in Illinois. The checkoff funds market development and utilization efforts while the membership program supports the government relations interests of Illinois soybean farmers at the local, state, and national level, through the Illinois Soybean Growers (ISG). ISA upholds the interests of Illinois soybean producers through promotion, advocacy, and education with the vision of becoming a market leader in sustainable soybean production and profitability. For more information, visit the websites www.ilsoy.org and www.ilsoygrowers.com.
— Illinois Soybean Association