BLOOMINGTON, Ill. — The Illinois Soybean Association (ISA) is rolling out a new era of biodiesel work in a big way.
ISA District 10 Director Elliott Uphoff’s grain truck got a brand-new look recently, debuting ISA’s new biodiesel artwork.
The new artwork is part of a recent rebrand effort for ISA’s biodiesel program and includes new logos for both ISA Biodiesel and the B20 Club. The brand redesign reflects the new audiences that ISA is now targeting in our biodiesel efforts including farmers, communities, urban audiences and lawmakers.
Illinois farmers are growing more than just soybeans in their fields – they’re growing sustainable energy.
B20 biodiesel is now a high-quality fuel option that can power farm equipment year-round, in addition to offering many environmental health benefits. Farmers using B20 to fuel their farms are putting money back into their own pockets as B20 biodiesel adds more than 10 percent to the price of soybeans and also helps reduce soy protein waste.
“Using B20 biodiesel contributes to the bottom line of every soybean farmer in the state,” says Uphoff, fifth generation farmer from Shelbyville, IL. “I spend eight to 12 hours a day driving a semi that runs on biodiesel, a product made from soybeans that we grow in our fields. I’m using a product that I helped create, that we can regenerate every year, and that’s better for our environment.”
B20 can be used is diesel engines with no modifications, improves engine lubrication which extends engine life, and may even provide better fuel mileage.
For more information on biodiesel, be sure to check out our new farmer-facing biodiesel resources available at ilsoy.org/farmer-resources-biodiesel.
The Illinois Soybean Association (ISA) checkoff and membership programs represent more than 43,000 soybean farmers in Illinois. The checkoff funds market development and utilization efforts while the membership program supports the government relations interests of Illinois soybean farmers at the local, state, and national level, through the Illinois Soybean Growers (ISG). ISA upholds the interests of Illinois soybean producers through promotion, advocacy, and education with the vision of becoming a market leader in sustainable soybean production and profitability. For more information, visit the website www.ilsoy.org.
— Illinois Soybean Association
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