SIOUX FALLS, S.D. — In an age of social media, viral videos and smartphones, the amount of information at one’s fingertips can be overwhelming, so how do farmers ensure their friends, neighbors and community members have the right information when making food choices for their families? Hungry for Truth invites South Dakota farmers to join the Center for Food Integrity (CFI) and the South Dakota Soybean Research and Promotion Council (SDSRPC) for a half-day session focused on empowering farmers to effectively connect with consumers and build trust in today’s food system.
“Tackling Tough Conversations – How to Talk to Consumers About Food and Farming” will take place on Thursday, March 23, 2017, from 10 a.m. to 2 p.m. at the McCrory Gardens in Brookings, S.D. Lunch will be provided. Space is limited so register early to be part of the conversation here. Attendees will get an overview of consumers’ attitudes about today’s food system including results from the latest CFI consumer trust research on food and agricultural issues. Keynote speaker Donna Moenning will teach participants skills to successfully engage with consumers and answer difficult questions. Call the South Dakota Soybean office at 605.330.9942 with questions.
— Agriculture United for South Dakota
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