ORISKANY, N.Y. — Notice is hereby given that proposals will be received by Cornell Cooperative Extension (CCE) of Oneida County until 4:00 PM, Tuesday, November 13, 2018 for completion of a consumer behavior and market size study in Oneida County.
Cornell Cooperative Extension is a known and trusted educational resource with over a 100-year history in Oneida County. The mission of CCE is to improve the lives of our constituents through educational partnerships that put scholarship and local knowledge to work. We address the social and economic challenges of the region and play an important role in creating an even more promising and prosperous future for the people of Oneida County!
Cornell Cooperative Extension Oneida County is seeking to contract with an experienced individual and/or organization to complete an analysis of institutional buying and a market size study. This study will complement a recently completed analysis of local food production and distribution that will be used to identify opportunities to create a stronger market connection between local producers and local consumers. As evidenced in the summarization of that study, to create the market connection, information on current institutional buying habits and market size is needed. The overall goal will be to determine the market size of Mohawk Valley wholesale purchasers, their local foods purchasing interest, and which products are most likely to garner business for local producers.
Scope of Services
CCE is interested in retaining a qualified individual and/or organization to complete an analysis of institutional buying and a market size study. The successful applicant will work with CCE and the Mohawk Valley Food Policy Advisory Council Steering Committee to:
- Assess the details of institutional food service contracts in the Mohawk Valley
- Assess the current purchases of institutional buyers with specific attention to price, pack, frequency, agricultural practice certifications, and annual totals.
- Inventory area institutional food priorities for details including but not limited to: local/regional foods in bid language, sustainability objectives in bid language, employees and/or committees dedicated to similar topics.
Required Elements in Response / Response Format
Organizations or individuals responding to the RFP shall provide the following information within their proposal. Only complete submittals will be evaluated.
A. Cover Letter
Respondents should submit a cover letter expressing their interest.
The response shall contain, at a minimum, the following information:
Individuals and organizations must identify the key individual(s) to be assigned to the project (by name and position) and describe their/your specific work experience, educational background and length of tenure with the organization, if applicable. Answers to the following may apply to your organization and/or the key individual.
- Provide examples of similar studies and/or related projects completed and discuss their successes.
- Submit names, addresses and phone numbers of three (3) professional references familiar with your ability, experience and reliability in the performance and management of marketing, design and branding similar to this proposal.
- Explain how you gauge the success of a market analysis. (What benchmarks do you propose to be used to measure your performance?)
- Acknowledge your ability to be available to attend meeting and participate in associated work groups.
QUALIFICATIONS 30 POINTS
RELATED EXPERIENCE 30 POINTS
KNOWLEDGE OF AGRIBUSINESS 30 POINTS
ABILITY TO PERFORM 10 POINTS
This RFP is a solicitation and not an offer to contract. CCE reserves the right to issue clarifications and other directives concerning this RFP, to make and issue modifications to the RFP timeline, to require clarification or further information with respect to any proposal received and to determine the final scope and terms of any contract and whether to enter any contract. The provisions herein confer no rights, duties or entitlements to any respondents. No reimbursement will be made by CCE for any costs incurred prior to an executed contract.
Proposal must be postmarked and by mail or hand delivered no later than 4:00 pm Eastern Standard Time on Tuesday, November 13, 2018 in a sealed envelope addressed to:
Mary Beth McEwen
Cornell Cooperative Extension Oneida County
121 Second Street
Oriskany, NY 13424
Any late responses will not be considered and will be returned unopened. Faxed or emailed proposals will not be accepted.
–Cornell Cooperative Extension Oneida County
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